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Responsibilities
- Shape, drive and implement the company's marketing plans to maximise revenue and profit expansion.
- Manage and develop programmes and materials both on-line and off-line to support business development across a range of industry verticals.
- Produce a range of marketing collateral to support communications and the activities of the business across all media types.
- Select a new PR agency and work alongside them to develop PR and media activities.
Background
- Experienced in delivering communication and integrated marketing campaigns in a B2B software environment.
- Demonstrable ability to deliver successful marketing plans within budget and to deadline.
- Outstanding communication skills with ability to influence and present results.
- Proven experience of managing and optimising service delivery from third party agencies and suppliers.
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