• Develop and deliver field marketing activities in the UK.
• Create integrated and comprehensive marketing campaigns and programs to support sales and reach revenue goals.
• Manage customer marketing activities, focusing on increasing existing new and existing customer usage through roll out, adoption and retention programs.
• Own and manage the content for the UK web sites.

Background

• Strong track record in strategic and tactical marketing gain within the Telecommunications or IT sectors.
• Direct response marketing background to include the design and development of strategic new customer contact streams, compelling messaging and offers in an online environment.
• Excellent experience in customer marketing plus a full understanding of the customer lifecycle i.e roll-out, adoption and retention programmes.
  
• Man management experience would be an advantage.