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Responsibilities
- Acquisition and activation of businesses (mainly SMBs) through a growing channel partner network, working closely with the business development team.
- Target and engage with the integrator developer community who are responsible for building a company's website and integrating an online solution.
- Develop email campaigns i.e. triggered email, online competitions etc and work with partners to drive interest.
- Develop an online partner portal and track/measure the impact of activities to show ROI.
Background
- Must have specific and extensive B2B channel marketing experience within an IT/Software environment.
- Financial Services background would be an advantage but is not essential.
- Knowledge of online marketing systems such as Mediaplex and Omniture etc.
- Ideally educated to degree level or equivalent.
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