• Define product positioning and messaging, value proposition and go-to-market strategy.
• Lead the European channel marketing strategy and engagement as well as delivering materials to channel partners including collateral, sales kits and online components.
• Raise awareness of products and services through trade shows, other events and PR activities.
• Maintain intelligence on marketing initiatives undertaken by EMEA based partners.

Background

• Strong background in channel and product marketing.
• Excellent knowledge of Internet, online advertising and general technology.
• Business fluency in English and German is essential, oral and written French highly desirable.
  
• Experienced in presenting to a wide variety of audiences i.e. prospective customers, media and other industry players.