Helping the CEO to get there

Helping the CEO to get there

You’re a marketing executive, a marketing manager, maybe the Marketing Director or even the CMO, but if you took the simple test below, what would the results tell you? Test: Explain how your day to day …

Helping the CEO to get there Read More »

Do you know what lens you’re being viewed through?

Making the right impression

Do you know what lens you’re being viewed through? People meeting you for the first time view you through various lenses: the trust lens to decide if you’re friend or foe ; the power lens to …

Making the right impression Read More »

Getting Personal

Sleeping CEOs may have failed to notice that their marketing folk have moved on from big bold marketing campaigns to very direct, very personalised and very targeted approaches to customers, sharing insights and encouraging engagement. The …

Getting Personal Read More »

Gender Gap - What Are You Worth

What are you worth?

Marketing Week’s 2015 Salary Survey of marketing and digital professionals reveals high levels of unrest, negativity on job satisfaction and continuing gender gaps. The pay gap between male and female marketers who answered the Salary Survey …

What are you worth? Read More »

Driving Innovation through Marketing

Marketing Innovation is a relatively new term, but sometimes it’s confused with marketing creativity. Marketing is a discipline composed of micro-economic data (e.g. price, quantity, and behavioral data, the understanding of human behavior from psychology, anthropology, …

Driving Innovation through Marketing Read More »

Sneaking Suspicions

Technology got our hope up. It was supposed to free us completely from all the bonds of time and space. Fully functioning home offices, video-conferencing, seamless flexi-working, the ability to text, ping, click and instagram were …

Sneaking Suspicions Read More »

Work life balance

Not Your Father’s Firm

There was a time (it still happens) in the world of banking and in some other professional industries, that bigger pay rises and bigger bonuses seem to be paid to those that sacrifice more of their …

Not Your Father’s Firm Read More »

Bit by Bit Marketing Advice from marketingmoves

Bit by Bit

Annual reports, spread sheets, customer satisfaction reports, mystery shopping and keeping the competitor in the rear view mirror are all activities that marketers pour over in an effort to help their businesses or organisations grow and …

Bit by Bit Read More »

Clash on the Horizons article by marketingmoved

A Clash on the Horizon

“The work we do no longer suits the kind of human beings we are” says  Theodore Zeldin, a historian. He tells us that the revolution in education has affected all of us, but it is a …

A Clash on the Horizon Read More »

Online and Off

Companies think they are smarter than us. They take risks and make decisions on what we might do. But they fail to take into account that we now weave our digital and physical worlds so tightly …

Online and Off Read More »

    Want to hear more from us?

    Let us know how to get in touch and we'll send you relevant news and updates

    Want to hear more from us?

    Let us know how to get in touch and we'll send you relevant news and updates

    !
    !
    !
    Something went wrong. Please check your entries and try again.
    Scroll to Top