Description
- Lead the global development, implementation, execution and measurement of marketing programs for key accounts against specific sales objectives.
- Define the target audience and develop an execution plan to increase awareness.
- Collaborate with wider marketing team, product, sales and technical teams to deliver collateral, web content, emails and strategic communications.
- Work with senior stakeholders to deliver effective account based marketing projects.
Background
- Proven track record in building and managing field marketing programs, developing and executing strategic account-based marketing campaigns and engaging with sales leadership.
- Ability to develop messaging and apply to marketing and sales material.
- Background in developing, executing and measuring lead gen and nurture programs for B2B audience.
- Excellent communications skills in a SaaS organisation or technology company.
Contact: Sally O'Sullivan
Email: sosullivan@marketingmoves.com
£50-55K based in Luton
