Content Marketing Manager

Content Marketing Manager
Software
London

A leading software company in the enterprise social technology space require a Content Marketing Manager to help scale the function. 

Responsibilities: 

• Plan and create content to effectively deliver the company message globally, for multiple industries. 
• Develop content for use in awareness, demand generation, ABM campaigns, public relations and sales engagements.
• Create assets such as whitepapers, blog posts, case studies, webcasts etc and develop new formats to continually improve reach with target audiences.
• Monitor and analyse content performance metrics on social and website and make improvements accordingly.

Background:

• Prior experience of B2B content creation and marketing in the IT industry (software and SaaS preferred), 
• Ability to relate to target audiences ranging from developers to the C-suite.
• Understanding of content marketing tactics, such as SEO, digital advertising and social media marketing.
• Experience managing vendors and other third-party contributors that play a role in content creation, such as designers and external copywriters.

Contact: Jack Berry
jberry@marketingmoves.com

Salary c£60k plus bonus and benefits