Anonymous Company
Description
Contract: Marketing Automation Specialist (Marketo)
12 month contract
Technology
London
As Marketing Automation Specialist (Marketo) you will be responsible for executing email campaigns to end-users, customers and partner audiences across EMEA, as well as supporting the global team as required. The successful candidate will have proven Marketo experience and will act as the internal expert for marketing automation. This is a 12 month contract with an immediate start.
Responsibilities:
12 month contract
Technology
London
As Marketing Automation Specialist (Marketo) you will be responsible for executing email campaigns to end-users, customers and partner audiences across EMEA, as well as supporting the global team as required. The successful candidate will have proven Marketo experience and will act as the internal expert for marketing automation. This is a 12 month contract with an immediate start.
Responsibilities:
- Build and deploy email campaigns i.e. upload images, code and edit HTML, verify copy, layout, links plus dynamic content within pre-defined SLA’s.
- Build and update nurture logic for business requirements and provide best practices on updating engagement flows.
- Create email initiatives, project road maps and A/B tests plus actively review deliverability, email performance and influence metrics in Marketo and SFDC.
- Present data findings and best practices to the team as needed to help deliver email program.
Background:
- Proven experience in Marketo and Salesforce.com is essential, Marketo certification is preferred.
- Strong experience of HTML, CSS, Photoshop and Dreamweaver.
- Ability to use Marketo in an efficient and scalable way i.e. create workflows, provide list segmentation and batch/trigger email campaigns.
- Strong analytical skills.
Contact: Laura Barrett
lbarrett@marketingmoves.com