Field Marketing Specialist -SMB

Field Marketing Manager - Contract 
Software 
London/Hybrid

A global leader in the payment processing software space require a Field Marketing Specialist to amplify the regional field marketing impact by leading and supporting activities that drive demand through large user events and other Field Marketing activities.

Responsibilities:

• Work in close partnership with Field Marketing leads, Sales, and the regional marketing team to develop and execute regional marketing programs and events to drive new leads.
• Develop creative and clear ways to follow up and communicate events results through a metrics driven approach. Recommend additional programs field marketing and sales should be developing based on data.
• Develop campaign briefs, ROI models, outreach assets and campaign timelines to ensure alignment between sales outbound and marketing events and other Field activations.
• Refine and document the workings of the field marketing programs and events alongside the team, helping to scale programs across the regions. 

Background:

• Prior relevant B2B field marketing experience in the tech sector, ideally in start-up/ scale up companies, including experience executing events and demand generation programs and campaigns.
• Data driven approach to tackling large and complex challenges and the ability to capture insights through data.
• Experience working in both digital and in-person event environments, with in-depth knowledge incorporating event experiences into the buyer’s journey to generate demand.
• Superb organisation and project management skills and the capacity to manage multiple complex projects at once.

Contact: Jack Berry
jberry@marketingmoves.com

Day Rate: c£300 per day

This will be a contract role until the end of 2023.