Description
DESCRIPTION
- Develop powerful value propositions, clear positioning and messaging for a range of solutions
- Create compelling content and sales tools (copy, presentations, video, thought leadership pieces, collateral) that raise initial customer awareness and help shorten sales cycles
- Carry out regular competitive analysis and develop a strong understanding of the competitive market positioning, communicating this to product teams and sales operations
- Train and work closely with internal sales teams and external reseller partners and motivate them to increase sales
BACKGROUND
- Prior experience in a software solutions product marketing role
- Experience of being the lead in product marketing, not just in a supporting role
- A good overall understanding of technology and the realities of applying it practically to solve customer problems
- Must have a collaborative approach and be commercially astute
Contact: Jack Berry
jberry@marketingmoves.com
Salary: c£65k - £70k