Anonymous Company
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Description
Senior Marketing Manager, Demand Generation
Software
London/remote
Responsibilities:
- Ideation on how to acquire the target audience and engage the existing customer base
- Own KPIs for B2B lead generation and customer adoption / engagement metrics
- Define and deliver account-based marketing plans in close collaboration with the Customer Success team to grow accounts both within and without existing departmental relationships
- Build and manage the corporate communication engine
Background:
- Extensive experience of driving successful B2B demand generation and ABM programmes within the SaaS, AI or Life Sciences sector.
- Proven track record of successfully implementing marketing strategies
- Demonstrable success of end to end ownership of B2B lead generation and customer engagement in high growth Enterprise environments
- Ability to balance strategic and creative thought and problem solving with a pragmatic hands-on and can-do attitude
Contact: Nathan Davies
ndavies@marketingmoves.com
£80K + bonus