Head of Marketing

Head of Marketing , UK
Software Vendor
London / Remote

Responsibilities:

• Create and execute a fully integrated demand generation and comms programme to generate sales pipeline for key divisional business. 
• Lead and provide product and marketing insight and leadership for each product line. Manage the positioning, and overall go-to market plans. 
• Drive the lead nurturing function - work in tandem with sales to nurture leads generated to optimise ROI.
• Manage teams and external vendors & agencies.

Background:

• Proven, successful inbound and outbound demand generation program creation and execution across various channels.
• Strong track record in direct and digital marketing, working closely with sales teams.
• Well versed in managing strategy and teams. roadmap and go-to market development of Enterprise Software solutions.
• Clear track record and understanding of solution-based marketing communications and product marketing.

to £75K + Bonus

Contact: Jacob Alderin
jalderin@marketingmoves.com