Anonymous Company
Description
Partner & Alliances Marketing Director
SaaS
Hybrid - London
Play a key role in helping develop indirect growth globally for this fast growing SaaS business.
Responsibilities:
- Create and implement partner and channel marketing strategies, using your expertise to drive brand awareness, create a distinctive offering and influence pipeline growth.
- Continually evaluate the partner programme for scale, working closely with sales teams to build effective enablement marketing programmes.
- Work in tandem with field marketing leadership to deliver regional campaigns that drive new customer acquisition, whilst also collaborating with key stakeholders across the business to ensure an integrated approach.
- Track and measure all partner initiatives with defined metrics and KPIs.
Background:
- Track record of delivering effective channel/partner/alliances strategies, within a B2B technology business. Ideally, your experience will have been gained in a rapid growth environment.
- Deep understanding of enablement, ABM and programme marketing across regions.
- You'll clearly appreciate partner/alliance sale cycles and associated demand generation requirements.
- An ability to work at both a strategic and tactical level is key.
Contact: Melvin Day
mday@marketingmoves.com
c£120K + bonus
