Interviews

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Spotlight on Sophie Hurst, a freelance marketing contractor

  MarketingMoves speaks to Sophie Hurst about her freelance marketing career and the advice she would offer someone considering becoming a marketing contractor. Sophie has over 15 years’ experience in product and corporate marketing in global companies and for the last 4 years has been working as a freelance, part-time Marketing and Product Marketing Director. …

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An interview with Clare Grant, VP Marketing Feed Henry

Marketingmoves asked Clare Grant three questions: Tell us about the ‘changing face’ of marketing I’ve been in marketing over 20 years and traditional marketing such as product marketing, and marketing communications have made way for the new ‘digital’ marketer. Channels to market have increased exponentially. Unless a marketer understands technology and how they can use …

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An Interview with Paul Berry, CMO

Sandra Malone, Director of Marketing at marketingmoves, interviews Paul Berry, recently at Promethean Can you share some insights with us about what it takes to be a CMO in today’s environment? Although the title CMO wasn’t used until quite recently the role of marketing leader has changed very significantly. In the ‘60’s Drucker wrote “Because …

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