Anonymous Company
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Description
Responsibilities:
- Achieve lead/demand generation targets agreed with the leadership team.
- Plan the program of marketing activities required to support acquisition targets.
- Develop and implement a content marketing program (incl. Blog, events, video, email social content, white-papers, customer case studies and use cases).
- Drive quality traffic through organic (primarily) & paid activities.
Background:
- Extensive marketing experience in a SaaS based B2B (or B2B2C) start-up or growing tech company.
- Ability to understand and consolidate customer and campaign data and insights into a clear marketing value proposition and strategy.
- Proven track record in lead generation from global brands in retail, telecoms or financial services.
- Ability to interpret and communicate complex technology product messages into customer facing content.
Contact: Nathan Davies
ndavies@marketingmoves.com
ndavies@marketingmoves.com
c£40K - £50K + bonus