Senior Marketing Manager, Demand Generation

Senior Marketing Manager, Demand Generation
Software 
London/remote

Responsibilities:

• Ideation on how to acquire the target audience and engage the existing customer base
• Own KPIs for B2B lead generation and customer adoption / engagement metrics
• Define and deliver account-based marketing plans in close collaboration with the Customer Success team to grow accounts both within and without existing departmental relationships
• Build and manage the corporate communication engine

Background:

• Extensive experience of driving successful B2B demand generation and ABM programmes within the SaaS, AI or Life Sciences sector.
• Proven track record of successfully implementing marketing strategies 
• Demonstrable success of end to end ownership of B2B lead generation and customer engagement in high growth Enterprise environments
• Ability to balance strategic and creative thought and problem solving with a pragmatic hands-on and can-do attitude

Contact: Nathan Davies
ndavies@marketingmoves.com

£80K + bonus