Anonymous Company
Published
18th January 2021
Location
London, United Kingdom
Category
Job Type

Description

ABM Marketing Manager
Data Analytics
London/Remote

An outstanding opportunity to join one of the fastest growing big data analytics software vendors and play a key role in their scale up journey. This is a new role within the growing global marketing function. As an ambitious marketer with a proven track record of marketing enterprise B2B software solutions you will have a string focus on ABM, using latest MarTech to target, engage and convert leads.

Responsibilities:
  • Lead on all aspects of account based marketing strategy, creating annual and quarterly plans and KPIs for target named accounts.
  • Develop and implement 1:1 and 1:few marketing initiatives and campaigns across digital/social, sponsorship, round tables, webinars etc.
  • Work across teams within the business, including operations, sales and pre sales to define target accounts and drive pipeline and conversions.
  • Continually look to bring new ideas, approaches and best practice in ABM to the company.

Background:
  • Strong track record of delivering B2B demand generation, ABM or field marketing activity, gained within a dynamic B2B software environment, ideally SaaS.
  • Up to date with current ABM concepts, strategy and execution.
  • A working knowledge of MarTech platforms and solutions, including ABM MarTech.
  • Robust academic qualifications, Ba/BSc or above.

Contact: Melvin Day
mday@marketingmoves.com

c£50K + bonus
Apply

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