Demand Generation Lead
A leading Fintech in the Reg-tech software space are searching for a Demand Generation Lead who will be tasked with developing new customer leads in all markets.
- Develop targeted multi-channel campaigns for the broader market based on market intelligence.
- Implement targeted demand generation programmes that engage and advance interest across the prospect and customer lifecycle.
- Constantly evaluate the latest B2B marketing strategies, marketing technologies and experiment and optimise different tactics to exceed sales pipeline and revenue goals.
- Analyse marketing programme outcomes in detail, drawing insights and presenting results clearly to inform decision making.
- Extensive experience in the software industry predominantly in a demand generation role focused on qualified sales lead generation in a new market segment.
- Proven experience developing, managing, and delivering successful, integrated B2B demand generation campaigns from conception through implementation, measurement, and analysis.
- Excellent customer and stakeholder management skills.
- Prior experience with MarTech platforms
Contact: Jack Berry
This role can be based in Manchester or remote.