Anonymous Company
Description
Demand Generation Manager
FinTech/SaaS
Hybrid/London
You'll shape and drive the demand generation strategy for this fast-growing SaaS FinTech.
Responsibilities:
- Leading a small team you will develop and execute a demand generation strategy aligned with business objectives. This will ABM (1:few) ficused.
- Campaigns will typically be multi-channel, including paid, organic, social, email, events, etc.
- Manage the creation and delivery of compelling content across all formats
- You'll work closely with RevOps to develop lead nurturing strategies, review campaign performance, and continually refine ongoing activity.
- Plus you'll monitor and analyse performance using automation tools.
Background:
- Proven track record of delivering successful demand generation campaigns, gained within a growing SaaS business, ideally focused on FinTech.
- You'll need to be collaborative, happy to work across diverse teams, and data-driven, with a passion for analysis and insight.
- Strong understanding of ABM strategies and tactics.
- Up to date on SEO and SEM best practices.
- Comfortable with leading and inspiring a small, high-performing team.
Contact: Mel Day
mday@marketingmoves.com
c£70 - 80K + bonus
