Description
Role: Regional Marketing Specialist, France
Salary: Up to €55,000 per annum
Sector: Software
Location: Paris, France
Contact: Jacob Alderin, jalderin@marketingmoves.com
Overview
As a Regional Marketing Specialist for France, you will be responsible for driving marketing activities in alignment with local and global business objectives, plus supporting the French team with the execution of demand generation activities.
Responsibilities
- Assist with the design and implementation of creative marketing programs, including direct mail, collateral, PR and social media.
- Manage local marketing activities including own events, third party events and webinars.
- Develop new marketing collateral to support specific campaign initiatives.
- Track campaign effectiveness using reports/dashboards and effectively communicate campaign performance and ROI.
Background
- Previous marketing experience within the technology sector.
- Fluency in both French and English is essential.
- Experience in using social media to drive ROI and business goals
- Previous experience of CRM management and marketing automation, ideally Marketo.