- Develop product collateral and content i.e. presentations, proposals, webpages and white papers.
- Execute the product marketing plan.
- Work with VP of Content and Product Marketing to help define the market opportunity and value proposition.
- Work closely with sales to define the launch of new products and services as well as the evolution of existing products and services.
- Experienced in a marketing role within a B2B software environment.
- Proven background in generating content such as video web pages, blogs, emails and white papers.
- Creative and process-driven.
- Well versed in marketing measurement and analysis of campaigns.