Anonymous Company
Description
Head of Marketing
SaaS vendor
Herts/flexible
Develop, plan and implement the overall marketing strategy for this hyper-growth software vendor, working with industry leading household brands.
As a member of the leadership team, you will influence company strategy and direction.
Key Responsibilities:
- Develop and manage the marketing strategy for the company in line with overall business plan.
- Work collaboratively with the direct and indirect sales teams to align marketing activity to sales goals
- Strategize and execute growth marketing campaigns utilising SEM, SEO, Paid Social and Affiliates.
- Have a creative approach to digital marketing, creating and implementing campaigns that will position the company as a disrupter and challenger.
Background:
- Will suit a commercially minded and digitally strong B2B marketing leader with experience gained in a SaaS vendor, ideally through a fast growth phase.
- Track record of managing performance marketing campaign strategy and execution, within a fast-changing environment.
- Creatively minded you will require strong copywriting skills and message delivery.
- Experience will include all or most of - SEO; WordPress; HubSpot; Google Analytics; Paid media.
Contact: Melvin Day
mday@marketingmoves.com
c£80K + bonus