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Published
17th May 2022
Location
Berkshire, United Kingdom
Category
Job Type

Description

Digital ABM Manager
Software
Remote or hybrid

New digital marketing role with a fast growing, pre IPO, enterprise software vendor. 

Responsibilities:
  • Plan, build and optimize digital ABM campaigns, owning budgets, tactics and conversion rates that achieve pipeline targets.
  • Collaborate closely with the ABM lead and campaign managers at global and field level to agree goals and develop a paid media strategy.
  • Play a key role in developing and deploying multi-channel ABM campaigns.
  • Work closely with marketing operations to build and maintain dashboards.

Background:
  • Significant digital marketing expertise gained in a B2B software/technology environment.
  • Track record of devising and delivering effective paid digital campaigns.
  • Exposure to digital ABM from planning to execution, using tools such as Terminus, 6Sense, DemandBase.
  • Comfortable with running LinkedIn and Google ads programmes.

Contact: Melvin Day
mday@marketingmoves.com

c£75K + bonus
Apply

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