Interview with Karolina Eklund, Head of Marketing, Anite
Our latest interview is with Karolina Eklund, Head of Marketing, Anite
Our latest interview is with Karolina Eklund, Head of Marketing, Anite
dynaTrace software, founded in Linz, Austria, in 2005, emerged as the new leader in APM. Their Application Performance Management approach tightly knits User Experience Management, Business Transaction Management, Advanced Monitoring, Code-level Diagnostics and Proactive Performance Engineering …
Interview with Laurent Séraphin, Sr. Director, EMEA Marketing at dynaTrace software Read More »
Many IT firms are still struggling to drive top line growth and market share, and this is evidenced as companies continue to change strategies, tactics and approaches in an effort to change their fortunes too.
Marketingmoves attended the 3rd annual (2011) Cloud Computing World Forum at Olympia in London where the conference was absolutely buzzing
Opportunities come at unexpected times, make the most of your personal brand and make sure your first 30 seconds counts towards furthering your career!
The July Quarterly newsletter features an introduction by Adrian Hardy from marketingmoves as well as trends and advice and a personal branding seminar you can take at your leisure!
Scott Allen, Director Marketing Programmes and Communications, Enterprise Services at Colt Telecoms talks about new developments at Colt and the type of marketer to drive the marketing of the future
Whatever you’re political or religious persuasions are, it is interesting to view Osama Bin Laden in his capacity as a ‘Brand’ – because he was.
Charles Darwin said something that really ought to resonate with today’s marketer: “It’s not the strongest of the species that survive, nor the most intelligent, but the one most responsive to change.”
Strategies run their course. Ideas get dusty. Technology is overtaken and just because something or someone was successful at first, doesn’t mean it wasn’t just a blip on the horizon.
If you’re not providing ‘services on demand’ what exactly are you doing? Your competitors are using this concept to gain competitive edge. It’s time you add this to your marketing mix!
Sandra Malone, Director of Marketing at Marketing Moves, interviewed Nick Eades of Psion Plc.